Chandigarh, June 12, 2024: Indian Hotels Company (IHCL), India's largest hospitality company, announced that its iconic brand- Taj is once again the World's Strongest Hotel Brand by Brand Finance. The 'Hotels 50 2024' annual report by the world's leading brand valuation consultancy recognises the most valuable and strongest hotel brands across the globe.

Mr. Puneet Chhatwal, Managing Director & Chief Executive Officer, IHCL, said, "We are delighted for the iconic brand Taj to be honoured as the World's Strongest Hotel Brand yet again, in its milestone 120th year. Receiving this recognition for four years, thrice as number one in the world, is testament to the brand’s century old legacy of pioneering destinations, setting global benchmarks and showcasing Indian hospitality to the world. This achievement underscores the trust and affection of our guests and the steadfast dedication and commitment of our colleagues in delivering warm and sincere service, a true hallmark of Taj.”

He added, “Having demonstrated accelerated and responsible growth, Taj will remain at the forefront of furthering a sustainable and inclusive future for the hospitality industry.”